Conferences
NIWeek
Situation: With the challenge of NIWeek’s growth and success, I identified pain points and risks of delivering 1600 slides in three weeks, with four designers working 438 hours of overtime in 24 days, and its impact on our team’s morale. My team was pushed to the limit with seven subject matter experts, one VP and many guest speakers for each keynote, plus 70% of the content was delivered on the last week.
Result: After collaborating with the keynote event lead, Project Manager, and Art Director, I helped implement a new schedule aligning all five NIWeek Keynote teams. With the peer-to-peer accountability all 5 separate twelve-person teams delivered 100% of the content 3 days early. With all stakeholders successfully synced my new enterprise-wide timeline decreased our design teams’ overtime by 60%.
NIWeek is National Instrument’s annual conference highlighting industry trends and thought leadership in science and engineering. 3500+ attendees learn how the future of engineering will improve everyday lives. The experience design encompassed the entire event – everything from keynote slide design, pre-roll slides, property design, way-finding, print collateral and documents for the hands-on training sessions. The event is advertised on all available digital media – paid, earned, and owned.
NI Week - 2019
My role was designing the Press Conference slides to highlight NI’s world changing product launches, the Daily Pre-Roll deck, Technical Session intro slides and Associate Art Directed the Print Program.
View Pre-Roll Video >
Creative Team
- Shannon Hicks – Designer/Associate Art Director
- Komal Buyo – Event Presentation Art Director
- Glen Sullivan – Event Lead Designer
- Jessica Crowley – Print Art Director
- Kim Judkins – Print Design
- Zack Woods – Designer
- Allie Verlander – Photography
- Scott Mercer – Print Production
- Johanna Gilmore – Editing
- Rodney Hargrave – Editing
NI Week - 2018
Designed two very different Keynotes. The Impact of Autonomous Vehicles Keynote Panel and Investment in Innovation totaling approximately 150 total slides.
Creative Team
- Shannon Hicks – Keynote Designer
- Komal Buyo – Event Presentation Art Director
- Gerald Codina – NIWeek Art Director
- Jessica Crowley – Art Director
- Allie Verlander – Photography
- Johanna Gilmore – Editing
NI Week - 2017
Designed the Academic Forum Keynote with guest speakers from the University of Manchester, Tsinghua University, the United States Naval Academy, and the University of Virginia. I also produced property design of the Connect Lounge and Press Room.
Creative Team
- Shannon Hicks – Designer
- Komal Buyo – Event Presentation Art Director
- Gerald Codina – NIWeek Art Director
- Jessica Crowley – Art Director
- Allie Verlander – Photography
- Scott Mercer – Print Production
- Johanna Gilmore – Editing
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UX DESIGNER, ART DIRECTOR AND SENIOR VISUAL DESIGNER